SEO & Marketing Services
As a dedicated freelance SEO and marketing agency, we provide customized digital solutions that deliver measurable results for businesses of every size. Our comprehensive services include expert keyword research, content strategy, technical SEO implementation, and performance tracking, all tailored to your unique needs.
Whether you’re a local business aiming to dominate your market or a growing company with global aspirations, we craft data-driven strategies that align with your goals. Our proven approach combines advanced SEO techniques with creative marketing solutions to boost your organic visibility, drive qualified traffic, and increase conversions.
Partner with us to transform your online presence and achieve sustainable growth.
Local SEO services optimize a business’s online presence to attract customers in a specific geographic area. This involves optimizing website content, creating local citations, managing online reviews, and leveraging Google My Business.
Industries Benefiting Most from Local SEO:
- Restaurants and Cafes
- Retail Stores
- Home Services Businesses
Keyword research is the process of identifying and analyzing search terms that potential customers are using to find products or services online. Keyword research services help businesses understand their target audience’s search behavior and optimize their website content and marketing campaigns accordingly.
Industries Benefiting Most from Keyword Research:
- E-commerce
- Content Marketing
- SEO Agencies
Link building is the process of acquiring high-quality backlinks from other websites to improve a website’s search engine ranking. Backlinks are considered votes of confidence from other websites, indicating that the content is valuable and relevant. Link-building services help businesses build a strong backlink profile and increase their online visibility.
Industries Benefiting Most from Link Building:
- SEO Agencies
- E-commerce
- Content Marketing
Technical SEO focuses on optimizing the technical aspects of a website to improve its search engine visibility. This includes factors like website speed, mobile-friendliness, site structure, and XML sitemaps. Technical SEO services help ensure that a website is crawlable, indexable, and user-friendly for search engines.
Industries Benefiting Most from Technical SEO:
- E-commerce
- Content Marketing
- Digital Marketing Agencies
SEO Audits
An SEO audit is a comprehensive evaluation of a website’s search engine optimization performance. It involves analyzing various factors such as keyword ranking, on-page optimization, backlink profile, and technical SEO issues. SEO audit services provide businesses with valuable insights into their website’s strengths and weaknesses, enabling them to take corrective actions and improve their search engine rankings.
Industries That Benefit Most from SEO Audits Include:
- Law Firms
- Health Care Providers
- Educational Institutions
FAQ's
SEO (Search Engine Optimization) is the practice of improving a website’s visibility and ranking in search engine results pages (SERPs) like Google. It involves optimizing various website elements, including content, technical aspects, and backlinks, to make it more appealing to search engines and users.
Here are 3 interesting facts about SEO:
- It’s a constantly evolving field: SEO strategies and best practices are constantly changing as search engines update their algorithms. Staying informed about the latest trends and updates is essential for success.
- It’s not just about keywords: While keywords are still important, SEO also involves optimizing other factors such as user experience, mobile-friendliness, and page speed. A well-rounded approach is key.
- It can have a long-term impact: While SEO results may not be immediate, it can have a lasting impact on a website’s visibility and traffic. Consistent efforts can lead to sustained growth over time.
Key factors affecting SEO cost:
- Scope of work: The extent of the SEO services required, such as keyword research, on-page optimization, link building, or content creation, Website size and complexity: Larger and more complex websites may require more time and effort to optimize, Industry competitiveness: Highly competitive industries may require more advanced SEO strategies and tactics, leading to higher costs, Geographic location: SEO professionals in different regions may charge varying rates, Experience: More experienced and skilled SEO professionals or agencies may charge higher fees.
Freelance SEO vs. Corporate Agency:
- Cost: Freelance SEOs generally offer more affordable rates, while corporate agencies may have access to more resources and tools, Experience: Corporate agencies often have teams of experienced SEO professionals, while freelance SEOs may have limited experience or resources, Accountability: Corporate agencies typically have formal contracts and processes in place, ensuring accountability and transparency. Freelance SEOs may have less formal arrangements. Scope of services: Corporate agencies often offer a wider range of SEO services, while freelance SEOs may specialize in specific areas.
Average cost:
It’s difficult to provide an exact average cost for SEO, as it depends on the factors mentioned above. However, you can expect to pay anywhere from a few hundred dollars per month to several thousand dollars per month for professional SEO services. We’ve worked with companies with 100-5,000 monthly budgets.
On-page SEO: This involves optimizing individual web pages to improve their search engine rankings. It includes factors like:
- Keyword optimization: Using relevant keywords in page titles, headings, and content.
- Meta descriptions: Creating compelling meta descriptions to encourage clicks.
- Content quality: Producing high-quality, informative, and engaging content.
- Technical optimization: Ensuring pages load quickly, are mobile-friendly, and have proper structure.
Off-page SEO: This focuses on building external links to a website, known as backlinks. It includes techniques like:
- Link building: Acquiring high-quality backlinks from reputable websites.
- Social media marketing: Promoting content on social media platforms.
- Local SEO: Optimizing a website for local search results.
Technical SEO: This involves optimizing the technical aspects of a website to make it search engine-friendly. It includes factors like:
- Website speed: Ensuring pages load quickly.
- Mobile-friendliness: Optimizing for mobile devices.
- XML sitemaps: Creating sitemaps to help search engines understand website structure.
- URL structure: Using clean and descriptive URLs.
SEO can be a powerful tool for small businesses, increasing online visibility, driving targeted traffic, and boosting sales. While it requires time and effort, the long-term benefits can outweigh the challenges.
Key benefits of SEO:
- Increased visibility, Targeted traffic, Improved credibility, Long-term ROI, Cost-effectiveness
Challenges of SEO:
- Time-consuming, Competitive, Evolving landscape
Tips for implementing SEO:
- Do your research, Keyword research, On-page optimization, Local SEO, Content creation, Link building, Track and analyze, Consider hiring a professional
By following these guidelines, small businesses can effectively implement SEO strategies to grow their online presence and attract more customers. Remember, consistency and patience are key to achieving long-term success.
Small businesses can anticipate spending between $500 and $2000 monthly on SEO, while larger companies might allocate $5000 to $10000 or more. Keep in mind that these are rough estimates; the exact cost will vary based on your specific business requirements and objectives.
- Most clients end up spending their search budget at a ratio of approximately 75% SEO and 25% SEM.
- It’s recommended that the greater of $8,000 per month or 5% to 10% of a business’s revenue go toward SEO.
SEO Services:
- Small businesses generally spend between $500 to $5,000 per month on SEO.
- More specifically:
- $1,500 to $3,000 per month for small businesses
- $750 to $1500 per month for startups
- Small-scale SEO pricing packages range between $1,500-$2,500 per month
- For very small businesses with basic needs, costs could be lower, around $250 to $1,000 per month
- Automated Local SEO pricing generally runs between $300-500 per month
Breakdown by provider type:
- Freelancers: Typically charge between $50-$150 per hour
- Agencies: Usually charge between $100-$200 per hour
- Consultants: Often charge between $100-$300 per hour
Most common hourly rates:
- The most common hourly rate for SEO is $100-$150, with 25% of SEOs charging this amount.
- For local SEO services, the most common hourly rate is $75-$100.
Range of rates:
- Hourly rates can range from as low as $50 to over $200 per hour.
- 90% of SEOs charge $150/hour or less, and only 4.1% command an hourly rate of $201+.
Factors influencing rates:
- Experience: SEOs with 2+ years of experience charge 33% more on average.
- Location: SEOs in India and some other regions charge significantly less, with 85.7% of India-based SEOs charging $30 or less per hour.
- Service scope: Worldwide service providers charge slightly more ($106.69/hour) compared to those serving local markets ($93.89/hour).
SEO content strategy services involve creating and optimizing high-quality content that attracts organic search traffic and improves a website’s search engine rankings. This includes keyword research, content creation, content optimization, and content distribution.
Industries Benefiting Most from SEO Content Strategy Services:
- Professional Services: Lawyers, accountants, and other professional service providers can use SEO content strategy to create informative and authoritative content that establishes them as experts in their field and attracts new clients.
How Long Does SEO Take?
The timeframe for SEO results can vary significantly, with some improvements noticeable within a 3-6 months and substantial results often taking several more months to a year. Factors influencing SEO timelines include initial website health, industry competitiveness, content quality and quantity, link building efforts, and search engine algorithm updates. It’s essential to maintain a long-term perspective and focus on consistent, quality SEO efforts.
Timeline breakdown:
- Month 1-2: Research, audits, and initial optimizations
- Month 3: Content restructuring, continued optimizations
- Month 4-5: Rankings begin to increase, organic traffic starts to tick upward
- Month 6+: Significant and sustained improvements in organic traffic and search rankings